I just saw this linked from a friend’s LiveJournal - an online coffee purveyor called Les Beans. What a great company name! It’s a woman-owned company that sells organic and Fair Trade coffee - and they varieties also have fun names, like Salvador Dolly, Costa Rita, and Mocha Lisa. They also donate 10% of their profits to women’s charities.If you’re going to give your company a quirky, fun, and potentially edgy name, this is the way to do it.
Archive for July, 2007
We’re so happy to see this brand name launched! We worked on this project with Sonic last year and we thought the concept was great - DVD-on-Demand in stores everywhere. Finding a product name that captured the idea in a fun way was tough, but we love the final result. It’s so much fun to work on entertainment names! Not that we don’t like naming routers…


